OUR HISTORY

35 YEARS OF PASSION, A STEP AHEAD.

Born here, in Occitanie. We’ve grown alongside you. The Groupe LG is the story of a family dedicated to serving your mobility needs since 1989.

THE FOUNDER OF THE GROUPE LG

WHO IS BEHIND THESE INITIALS?

Ludovic Garcia Colombani is the sort of man who prefers to put his teams in the spotlight rather than himself.

At the age of 17, he entered the automotive world by selling his first second-hand cars in the car park of his family’s petrol station.

A hands-on entrepreneur, he has, from the very beginning, built a dynamic group in motion driven by a desire to be entrepreneurial, to innovate and to move forward.

Founded in 1989 by one of France’s youngest car dealers, the LG Group has been built around a vision that goes far beyond the brands it represents.

— Ludovic Garcia Colombani, Founder of the Groupe LG.

THE GENERAL MANAGER OF THE GROUPE LG

AT THE HEART OF PILOTING.

On a day-to-day basis, Gérald Imbert, the Group’s General Manager, supports Ludovic Garcia Colombani in the development of the Groupe LG.

As the Group’s former Chief Financial Officer, he brings a comprehensive understanding of the business, underpinned by a detailed knowledge of its challenges.

A complementary partnership driving the Group’s momentum.

OUR VALUES

With the Groupe LG, Aim for excellence!

At Groupe LG, we embody a unique mindset, guided by strong values that define us and shape every decision and action we take. Our company reflects our core beliefs: ambition, boldness and collaboration.

AMBITION

Striving for excellence, continuously innovating, and aiming high.
BOLDNESS

Taking initiative, thinking outside the box, and opening up new horizons.
COOPERATING

Growing the collective through cooperation, knowledge-sharing, and active listening.

1989
- Opening of the very first Chrysler showroom, marking the creation of Prestige Automobiles in Perpignan.
1993
- The Jeep brand makes its debut within the Groupe LG in Perpignan.
1998
- Prestige Automobile opens its showroom on Chemin de la Fauceille.
2000
- The Groupe LG distributes and repairs the smart brand and also becomes a Porsche specialist, still in Perpignan.
2005
- Creation of the Holding company and acquisition of the Monopole Perpignan dealership. This marks the arrival of the Mercedes-Benz brand in the Group for cars, utility vehicles, and trucks.
2010
- Acquisition of the Mercedes-Benz Béziers dealership.
2011
- Acquisition of the Mercedes-Benz Narbonne and Mercedes-Benz Carcassonne dealerships. In the same year, motorcycles join the family of mobility solutions sold by the Group with the arrival of the Yamaha brand in Perpignan.
2017
- Monopole Automobiles (Mercedes-Benz in Perpignan) joins the Premium Center, a commercial center designed by Ludovic Garcia Colombani and inspired by American malls.
2018
- Acquisition of the Mercedes-Benz Toulouse, Muret, Albi, and Castres dealerships. Opening of Jeep sales outlets in Narbonne, Carcassonne, and Béziers.
2019
- The Groupe LG creates its short- and medium-term rental subsidiary, LG Rent.
2020
- (March) The Groupe LG receives numerous distinctions and awards for its “Madame LG” brand initiative, which works to promote diversity and gender equality in the world of mobility solutions.
2021
- Acquisition of the Mercedes-Benz dealerships in Brive-la-Gaillarde, Périgueux, Angoulême, Royan, and Cognac.
2022
- Opening of the very first showroom meeting the new Mercedes-Benz brand standards and expansion into the Ariège region with the LG Pamiers dealership.
- (August) The Groupe LG accepts cryptocurrency payments.
- (November) Ludovic Garcia Colombani is elected Dealer of the Year at the Grands Prix de la Distribution Automobile.
2023
- Acquisition of the Mercedes-Benz service center in Alès; at the same time, the MG brand joins the Group’s brand portfolio.
- In the same year, the Group enters the Pays-Basque region with the opening of the LG Biarritz dealership.
- The MG brand expands and arrives in Narbonne and Carcassonne.
- Prestige Automobiles Béziers joins the Méridienne Center, a commercial center-dealership concept inspired by Monopole Automobiles.
- Opening of Yamaha in Narbonne, joining the brand-new multi-brand dealership that now brings together Jeep, MG, and Yamaha.
- In Carcassonne, the Group opens dedicated showrooms for MG and Jeep.
- Acquisition of the Yamaha and Suzuki dealerships in Tarbes.
2024
- Acquisition of the Yamaha dealership in Anglet.
- Opening of a showroom dedicated to the iconic cars of LG Dream Cars.
2025
- The LeapMotor brand is distributed in Perpignan and Béziers.
- Xpeng joins the Group’s brands in Perpignan, Limoges, Brive-la-Gaillarde, and Périgueux.
2026
- Jaecoo-Omoda makes its entry into France alongside the Groupe LG in Perpignan, Toulouse, Béziers, and Anglet.